Hello everyone and welcome to our Personal Brand Camp online conversation.
You can find the agenda for this, the second coming of Personal Brand Camp
here.
We encourage you to
please read this background post and watch the videos there so that we can kick this conversation off with some thoughts in common.
If you want to get a feel for
the 40 industry leading mentors who have volunteered to charge this conversation with experience,
check out this wild ride introduction.Thanks go out to Doug Wheler and his team at the Berkeley Church Theatre for donating the venue for this great learning opportunity.
Capture the Personal Brand Conversation in Text, Video and PhotosLet's bring honour to this precious face to face time with so many amazing thought leaders by making every effort to capture the moments of exchange in text, photos and video.
Whether you are engaged at one of our round tables, participating in the
Third Tuesday Toronto (#TTT) Personal Brand event featuring Mitch Joel or jumping in from anywhere via the Internet ... we welcome you to add value.
Our umbrella discussion at Personal Brand Camp will pick up tweets with the #pbcamp2 and #TTT tags or you can
add photos, videos or text via the web or simply email them to
12305@scribblelive.com.
or
Follow these links to address any of the 20 Questions about Personal Brand proposed by our students:1.
How do I brand myself when I have many different interests?
2.
How do I know what my personal brand is if I don't know what I want...
3.
What do PR employers look for in a personal brand?
4.
What do you want to be famous for?
5.
How do I keep morals and ethics out of my personal brand?
6.
Is online personal branding essential to a successful career? Can't I just do this stuff for other people?
How true is the statement "if you can't be found in google, you do...
7.
How do I soar like a creative eagle when I am a turkey in applied g...
8.
(Positioning) How do I elevate my brand to Elmer Fudd status? endea...
9.
How lucrative is having a well established personal brand? What are...
10.
How do I remain authentic?.... i hate sell-outs.
11.
How do you balance different aspects of your life online (ie: music...
12.
Do the main components of personal branding happen over a blog and ...
13.
How do I establish credibility as a young person?
14.
Does the concept of "bad branding" create personal censorship? How ...
15.
How can I effectively develop a personal brand through social media while still protecting my online identity?
16.
What are simple, effective Social Media Optimization routines that ...
17.
Can a personal brand limit me? What if I do it wrong? Am I closing ...
18.
Are there "types" of personal brands? Can you highlight common appr...
19.
How do you? Can you? manage online profiles that are exclusively pe...
20.
Where do you draw the line between professional and personal online...
If you discover any errors above, on the various discussion threads or see any content related to #pbcamp2 that you feel should be moderated please
@MichaelCayley or email michael at socialcapitalvalueadd dot com.
All of these discussion threads are open now until March 1.
Special thanks to Michael De Monte (
@demonte) for holding my hand a little during set up of this approach to open online discussion and granting us a few features from the paid version of
www.scribblelive.com. ; We hope that incorporating these online elements, including the use of scribblelive brings additional value to our students, but also gives our mentors (both locally and online everywhere) a chance to try out something new and interesting.
Roles: Round Table Mentors, Conversation Anchor Mentors and Students
Round Table Mentors have been involved in the choosing what question that they would like to answer and they have had some time to prepare their answer. They are being asked to stick with that one question and table during all of the sessions. Contribute to and monitor the online discussion thread. They are free to facilitate each round table session with whatever format that they believe will best meet the needs of the participants. At least once during the day, we would be grateful is they would allow a participant to video a quick clip of the highlights of their answer.
Conversation Mentors are responsible for focusing on the exchange. They will contribute to the conversation at each round table and may move from one round table to another over several sessions. While they may move, we would be grateful if, from at least one session, they were certain to capture as much content as possible in text, audio, video or photos from the round table and question that they have been assigned. CA Mentors are also monitoring the online conversation for the question that they have been assigned and should feel free to engage the world wide web community in our conversation threads by adding #personalbrand, #pr and other related tags to any tweets that may be sharing.
Students are encouraged to take advantage of this opportunity. The PR agency world depends on billable hours. Just think of the value being donated to you on this day. Get the answers that you need. Connect with mentors in lasting meaningful ways. Contribute to the face to face and online conversations as much as you can. Please bring along your digital cameras.
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